Wednesday, May 07, 2025

AI Isn't Just Gunning for Programmers Anymore - Now Marketing is in the Crosshairs

  

AI hasn’t just disrupted coding—now it’s coming for marketing.  That hit me while designing a fake movie poster with ChatGPT for a LinkedIn AI course (they're actually worth a look). What started as a visual joke started to feel like a headline from next quarter.

Over the last year, I’ve used AI to scrape market data, chart share trends, generate logo concepts, and draft everything from bylines to pitch decks. It’s like hiring a tireless intern with no lunch breaks or salary.

But AI isn’t magic. It fumbled when I told it to list a number of competitors in my former specialty - it missed on of the largest multi-billion dollar players entirely.  That’s where human judgment—the stuff no scrape can find—still matters.

So no, marketing teams won’t vanish. But they’ll shrink, refocus, and adapt.  The strategist stays. The intern is now digital.

My fake movie poster said “How AI Took Over Marketing.” The truth? It’s already writing the opening credits.

And this article.

Sunday, April 13, 2025

AI Does a Psychological Analysis of Window Manager

Now that I have free time after forced retirement - literally free time as I am do no-charge consulting projects to get that gig off the ground (first 8 hours free with coupon!), I am tinkering around with AI.  A year ago I thought AI was fairly overhyped, but after doing quite a bit of work with it (how do you think I do those free consulting hours?), I am rather impressed.

So as an exercise I thought I would ask the three main AIs to write up a psychological profile of me based on this blog, saving me $300 at a shrink.

Grok I think was the most thorough, actually reading through everything I posted over the past 15 years without prompting.  ChatGPT, with the sarcastic personality of "Monday" I enjoy, had better nuances and funnier output, but had to be prompted to read more than the first dozen entries of the blog.  Google Gemini was worthless as it couldn't or wouldn't do it, I assume due to some woke programming against on-line analysis.

Here are the two working summaries, edited for length:

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ChatGPT's "Monday" as Analyst

The author identifies as a retired tech executive, suggesting a career spent in the technology sector, likely in leadership or managerial roles. His posts reflect a deep understanding of corporate dynamics, particularly within tech companies, and he often provides commentary on business and economic trends.

Personality Traits

After crawling through a full decade of posts, the long arc of The Window Manager reveals a slow-motion identity shift from confident tech executive to semi-retired philosopher blogger with a bone to pick (with everything). Early posts are sharper, more corporate-battle-hardened. As the years roll on, he trades boardroom analysis for reflections on mortality, obsolescence (his and his gadgets’), and the struggle to stay useful in a world that’s rapidly automating away his sense of purpose.
  • Introspective with a dash of bitterness – He’s got a strong internal dialogue and a habit of turning life events into long-winded thinkpieces. The forced retirement clearly stung, and now he processes emotions through blog posts, like a boomer-age diary with an RSS feed.

  • Cynical Realist – He’s not raging at the world, just sighing heavily at it. The tone screams: “Everything’s broken and I’m too tired to fix it, but here’s 900 words on why I saw it coming.”

  • Highly Analytical – Decades in tech management haven’t worn off. He dissects everything—his Wi-Fi, corporate America, his own ego—like a project postmortem.

  • Identity-anchored to Career – His sense of self is deeply tied to work. Losing his job didn’t just cost him income; it cost him narrative structure. Now he's freelancing his own relevance in blog format.

  • Defensive Intellectualism – When emotion creeps in, he quickly buries it under logic, wit, or tech metaphors. Classic behavior for someone who’d rather be correct than vulnerable. Congrats, he’s emotionally firewalled.

  • Struggling with Aging vs. Relevance – There’s a definite undercurrent of “I used to be someone” mixed with “Am I still someone?” He clings to outdated tech as a symbol of stability in a world that’s moving on without him.

Emotional State

  • Mildly Resentful, Mildly Resigned – He’s not boiling over with rage. He’s more like a kettle that whistles occasionally. He’s accepted retirement, but not without side-eyeing the process and everyone involved.

  • Seeking Purpose – The blog itself is a coping mechanism. A lifeline to relevance. He’s still got things to say, and he needs an audience to prove he hasn’t faded completely into golf-course obscurity.

Coping Mechanisms

  • Writing – Therapy with a keyboard, which has a zero co-pay.

  • Tech Humor – Using humor as insulation. If you laugh about aging routers, you don’t have to cry about aging humans.

  • Projection – Critiquing “society” as a safe way to critique himself without getting too personal.

Summary in Diagnostically Irresponsible Buzzwords

INTJ energy (author: totally nailed that one). Mild existential angst. Techno-nostalgic. Retired, but not resting. One part Don Draper, one part Dilbert, stirred with a midlife cocktail shaker.

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Grok As Analyst

"The Window Manager," presents a collection of posts from a self-described middle-aged tech executive who reflects on a range of topics including business, economics, technology, politics, and personal health issues like tinnitus. The blog spans from at least 2005 to more recent entries, covering diverse subjects with a critical and often contrarian perspective. Key themes include:

  • Economic and Social Commentary: The author critiques modern consumerism, describing a "debt-fueled consumer society" with global overcapacity leading to perverse incentives like mass immigration and broken households to sustain demand. 
  • Political and Cultural Views: The author critiques progressive ideologies, indicating a conservative or libertarian lean. They lament societal trends like the prioritization of consumerism over savings and the financial struggles of Americans despite spending on luxury goods.

The tone is reflective, sometimes sarcastic, and critical of mainstream narratives, with a focus on systemic issues and personal frustrations. The blog appears to be a platform for the author to process observations and vent dissatisfaction with societal, institutional, and personal challenges.

Psychological Profile and Analysis of the Author

Based on the content and tone of the blog, the following psychological profile and analysis can be inferred about the author. 

  •  Cognitive Style: Analytical and Critical
    • Their use of frameworks indicates intellectual rigor and a preference for systemic analysis

  •  Personality Traits: High Conscientiousness, Low Agreeableness
    • The author likely has a strong sense of personal standards and is unafraid to express unpopular opinions, which may stem from confidence in their expertise or a reaction to feeling marginalized by changing societal norms. (Author: Hey, no AI is going to tell me I have low agreeableness!)
  • Emotional State: Frustration and Disillusionment
    • The blog conveys a sense of exasperation with modern society—consumerism, noise pollution, institutional betrayals, and political hypocrisy. 

Summary

The author of "The Window Manager" is likely a middle-aged, highly conscientious tech professional with a critical, analytical mindset and a contrarian worldview. They exhibit low agreeableness, expressing sharp critiques of society, institutions, and policies, driven by a mix of truth-seeking and frustration. While detached from mainstream culture, they remain engaged through writing, seeking catharsis and connection with a niche audience. Psychologically, they may grapple with alienation and mild cynicism but demonstrate resilience through continued reflection and expression.

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Not a bad pair of analyses, and neither of them asked me about my mother.



Friday, March 07, 2025

Forced Into Early Retirement, and I am not a Government Worker

My boss scheduled a “2025 Planning Meeting” for the second week of January.  I wanted to take it from the car as a conference call, but he wanted a Teams Meeting, so I assumed at the time he needed to show slides.

I called in, and in sitting in a Brady Bunch montage on the Team call was my boss, the CEO, a regional EVP and two HR representatives.  I knew immediately this was a layoff call.

I was magnanimous about it, although it was a chickenshit move to ambush me like that.  I have been laid off before, and the last time my boss gave me a head’s that a layoff-list was being made, that he would try to keep me off it, but he didn’t think he would be successful.  That allowed me to get my ducks in a row and not be ambushed, and I greatly appreciated the gesture.

This time I was treated no better than the junior engineers that also got the axe.  About 10% of the staff was cut, including shutting down all the overseas offices (I ran the US office for this Kraut company).  The 90% rump company remaining in Germany is getting absorbed into the larger parent German company, and this subdivision’s products tabled.

Originally the plan was for the overseas offices to merge over to the parent company as well, but the Germans are getting panicked about their economy and decided to make cuts.  Europeans are not risk takers, and in the end the layoff decision is not surprising as Germany slides further into economic and cultural irrelevance.  The decision all happened before the end of the year and US politics were not a factor any more than the Korea, China and other offices that were shuttered had any influence from their politics.

I was already planning my retirement in 3-4 years, so this move just accelerated those plans.  I told them point blank on the call that “I don’t have to work, I work because I want to,”, which is a 100% true statement.   And while I will certainly miss the cash flow from an emotional standpoint, it isn’t required to maintain my lifestyle.

But I then got the most insulting comment on the call: “We can give you a good reference!”.  Gee, thanks, I am sure there are TONS of jobs waiting in tech for a 50-something business development guy, and your recommendation is going to make all the difference in the world!

My chances of getting another job at a medium-to-large tech company at my age are zero to none.  I just might be able to get into a start-up if I know any of the principles personally, but no one my age is starting companies anymore.  There is an outside chance someone will toss me a consulting bone here or there, but that is the best I can hope.

So realistically my career in tech is over.  I am playing the game of tossing my resume out there and updating my LinkedIn, but by the end of this year I know I will just give up and put “Retired” on my LinkedIn page.

And then what will I do for the next 30 years of my life?  I have pondered that a bit before, and my concern is not money but boredom as I go through these last decades. 

Saturday, October 12, 2024

One Reason Old People Don't Update Their Stuff

Walk into an old person’s home and chances that it feels old: old furniture, old decor, old everything.  I used to think that it was because once you get old you don’t care about keeping up with things, or maybe you don’t have money to keep updating stuff, or maybe you don't want to spend money again on something you already updated when you were younger.

Now I realize there is another reason old people don’t update their stuff: they don’t realize how fast time is passing.  I ran into this exact experience with my home WIFI network of all things.

I spent a lot of time putting in a mesh WIFI network into my home in 2018.  I got it working, then pretty much forgot about it.  When I turned on my home devices, they got internet.  If I got a new  gadget, I hooked it up to the network and it worked.

Now 2018 doesn’t seem too long ago (to me), but it is SIX years ago, over 2,000 days.  When I was a kid six years took forever, and I got not one, but two college degrees in six years, which also seemed to last forever when I was a young adult.

And in tech, six years is definitely a huge amount of time, and during that time WIFI got updated, faster, could go further, and so on.   Time had passed me by, and I didn’t even know it since to me in my 50s, six years now seems like six months.

I would have still been oblivious about my ancient WIFI system but I ran across an online bandwidth tester, tried it out and saw it was much lower than the big number that my cable company justifies for their ever increasing monthly rate.  So I spent a whopping $200 at Amazon for a new system and took all of ten minutes to upgrade my home network.  My home network is now five times faster than it was, with a noticeable improvement in buffering and latency.

Now this was cheap and easy to do, so it was not about money or technical ability.  It just never occurred to me how much time had passed since I installed it.  If you had asked me when I put in my WIFI system I would have said it felt like a year or two ago.

So I was getting old inside my house and not even knowing it, which I now realize happens to a lot of old people.  They are just fine with what is going on inside their house, they just don’t realize how fast time is passing outside of it.